ART that makes a difference


At ARTprojectA our goal is to present you with a fresh and dynamic collection of contemporary ART at affordable prices. Whether you are a seasoned ART collector, just beginning to buy ART, a designer or business, or simply looking for a unique ART gift — our intention is to make your search enjoyable, rewarding and economical.

What we do

ARTprojectA offers an ever-changing, curated selection of fine ART ranging in price from $65 to $4,500.  We showcase work in a variety of mediums, including paintings, prints, drawings, sculpture, photography, ceramics, jewelry, and decorative arts.  Using our collective experience of over 50 years in the fine ART and design worlds, we identify artists with unique voices and whose work is creatively conceived and meticulously executed. Our team works closely with established, mid-career and selected emerging artists, as well as with highly respected fine ART publishers who are committed to producing small editions by renowned artists. We also offer one-of-a-kind pieces and an increasing number of works that are exclusive to ARTprojectA. Each piece of ART featured at ARTprojectA is individually selected based on our exacting standards.


ARTprojectA was founded by Barbi Reed, the founder/owner of ANNE REED GALLERY, a fine ART gallery based in Ketchum/Sun Valley Idaho for the last 30 years. Through her work with nationally known artists and ART collectors around the world, Barbi recognized the growing need for easier access to affordable fine ART. Together with partner and co-founder Claudia Aulum, whose professional experience spans design and finance, Barbi launched ARTprojectA in 2012. Read more about Our Team.


We believe that good business is based on good relationships. At ARTprojectA, relationships with our clients, our collaborating artists, and our community are the cornerstone of everything we do.

  • Clients: Our goal is to establish a long term relationship with you, the collector. That’s why the level of service and quality of information we provide are as important as the artwork itself. Clear and straightforward information about ART facilitates better understanding of and appreciation for ART. Our extensive ART Glossary and other resources provided on this site, such as ART101, will help you in your exploration.
  • Artists: We have the highest respect for the artists and publishers who collaborate with us on ARTprojectA, and consider them to be an integral part of our team. They are extraordinarily talented and without their marvelous work, this website would not be possible.
  • Community: We feel it is important to give back — not just to our local community here in Idaho, but to our broader community around the world. That is why ARTprojectA donates a portion of proceeds from each sale to non-profit organizations. At check-out you can designate the area to which you’d like our donation from your purchase to go, choosing from fields such as Arts, Literacy, Environment & Animal Welfare, Global Health, and Social Justice & Human Rights. Read more about our ARTprojectACT program.

We’re delighted you’ve visited ARTprojectA and welcome you to our “ART family”. Our team hopes your experience will be inspiring, enriching and fun!